About Ferro AI

We build AI systems so great businesses stop losing the customers they’ve already earned.

7,100+
Calls answered
1,200+
Appointments booked
62% → 0%
Missed-call rate, eliminated
$220K+ £165K+
Booked so far in 2026
Our Story

Ferro AI started with a simple observation. Most businesses don’t lose work because they’re bad at what they do. They lose it in the gaps: the call that rang out while the team was on a job, the quote that went out two days late, the enquiry nobody followed up.

Our developers had spent years building systems for companies that had already closed those gaps, from franchise networks with 500+ locations to major solar providers and fast-growing e-commerce brands. Those businesses didn’t win because they worked harder. They won because their systems answered faster, followed up every time, and never let a lead slip.

So we built Ferro to give every business that advantage. Today we design custom AI systems, voice agents, CRMs and ad campaigns for installers, equipment suppliers and trade businesses, so every enquiry gets an answer, every quote goes out fast, and the work you’ve earned actually turns into revenue.

How We Work
01

Focused on what makes you money

We don’t automate for the sake of it. We find where leads and jobs are slipping away, whether that’s missed calls, slow quotes or forgotten follow-ups, and build AI that fixes that first.

02

Direct Communication

You deal directly with Nathan and the developers building your system, from the first call to launch and beyond. No account managers, no being passed around.

03

Live in weeks, not months

We start with the gap that’s costing you the most, get it working fast, then build from there.

The Founder

Nathan Jeeves

Founder

Every system behind Ferro AI was built from complete scratch by our founder, Nathan Jeeves — the voice AI, the lead routing, the booking automations, all of it. He didn’t assemble it from off-the-shelf parts; he engineered it himself, then trained the technical team on how to run and refine it. When you work with us, you’re working with the people who actually built the technology.

Ready to explore the possibilities of AI for your business?

Book a Discovery Call